diff --git a/README.md b/README.md index 2163e84..92b3f28 100644 --- a/README.md +++ b/README.md @@ -16,6 +16,8 @@ The library is free and MIT-licensed. [Verified Partners](tools/REGISTRY.md#veri > ◆ **[Converly](https://converly.io?ref=marketingskills)** — *Conversion tracking / attribution.* Server-side conversion tracking that fires when someone submits a form, books a meeting, or starts a chat — passing click IDs and identifiers for Enhanced Conversions (Google) and high EMQ match rates (Meta), across 100+ tools. CLI + MCP so your agent sets it up in minutes. → [Integration guide](tools/integrations/converly.md) + +> ◆ **[Ploy](https://ploy.ai?ref=marketingskills)** — *AI website & growth platform.* AI marketing platform built around a Webflow-grade website builder — site optimization, SEO/AEO, visitor identification, and ad creative in one, with WebMCP to expose site actions to AI assistants. → [Integration guide](tools/integrations/ploy.md) diff --git a/partners.json b/partners.json index 841aa91..4b71792 100644 --- a/partners.json +++ b/partners.json @@ -25,7 +25,7 @@ "blurb": "AI marketing platform built around a Webflow-grade website builder — site optimization, SEO/AEO, visitor identification, and ad creative in one, with WebMCP to expose site actions to AI assistants.", "logoUrl": "/logos/ploy.png", "integration": "tools/integrations/ploy.md", - "active": false + "active": true } ] } diff --git a/tools/REGISTRY.md b/tools/REGISTRY.md index dde36d8..c9f45a2 100644 --- a/tools/REGISTRY.md +++ b/tools/REGISTRY.md @@ -25,6 +25,7 @@ Anyone — including tool makers and partners — may contribute content that na | Partner | Category | Guide | |---------|----------|-------| | ◆ Converly | Conversion tracking / attribution | [converly.md](integrations/converly.md) | +| ◆ Ploy | AI website & growth platform | [ploy.md](integrations/ploy.md) | @@ -36,6 +37,7 @@ Anyone — including tool makers and partners — may contribute content that na | Tool | Category | API | MCP | CLI | SDK | Guide | |------|----------|:---:|:---:|:---:|:---:|-------| | ◆ converly | Conversion Tracking | ✓ | ✓ | ✓ | - | [converly.md](integrations/converly.md) | +| ◆ ploy | Website | ✓ | ✓ | ✓ | - | [ploy.md](integrations/ploy.md) | | ga4 | Analytics | ✓ | ✓ | [✓](clis/ga4.js) | ✓ | [ga4.md](integrations/ga4.md) | | mixpanel | Analytics | ✓ | - | [✓](clis/mixpanel.js) | ✓ | [mixpanel.md](integrations/mixpanel.md) | | amplitude | Analytics | ✓ | - | [✓](clis/amplitude.js) | ✓ | [amplitude.md](integrations/amplitude.md) | diff --git a/tools/integrations/ploy.md b/tools/integrations/ploy.md new file mode 100644 index 0000000..ab710dd --- /dev/null +++ b/tools/integrations/ploy.md @@ -0,0 +1,48 @@ +# Ploy + +> **◆ Verified Partner integration.** Ploy sponsors Marketing Skills. This integration is disclosed and vetted for fit; it does **not** change what any skill recommends. It's listed here alongside the neutral options for the same job — use it when it's the right fit, not because it's a partner. See [Verified Partners](../REGISTRY.md#verified-partners). + +AI marketing platform built around a website builder: one system for building the site, optimizing it (SEO/AEO, CRO), identifying and engaging visitors, and generating ad creative with attribution. An in-app agent builds pages, writes copy, analyzes performance, and manages deploys through conversation. + +## Capabilities + +| Integration | Available | Notes | +|-------------|-----------|-------| +| API | ✓ | Workspace-scoped API tokens for CI/headless use; inbound [webhooks](https://docs.ploy.ai/webhooks) trigger Ploybooks; OpenAPI spec published at `/.well-known/api-catalog` | +| MCP | ✓ | **WebMCP** — exposes selected website actions to compatible AI assistants while preserving the site's existing interface, permissions, and application logic | +| CLI | ✓ | Standalone binary (macOS/Linux) — workspaces, sites, domains, publishing, PloyDB, Ploybooks, variables/secrets, Code Sync — [docs.ploy.ai/cli](https://docs.ploy.ai/cli) | +| SDK | – | Agent-first instead: the CLI ships [agent skills + site inspection](https://docs.ploy.ai/cli/local-development) for coding agents working in a checked-out site | + +## What it does + +- **Site builder** — pages, sections, components on a design system; publish, deploy history, rollback, custom domains. Can serve alongside an existing site via [routing rules](https://docs.ploy.ai/routing-rules). +- **Analytics & visitors** — traffic tracking, visitor identification, GA4 and Google Search Console connections. +- **PloyDB** — structured content database; [CMS migration](https://docs.ploy.ai/database/cms-migration) imports existing CMS content and builds pages from the imported tables. +- **Ploybooks** — scheduled/triggered marketing playbooks; fire them from external systems via webhooks. +- **WebMCP** — expose chosen site actions (forms, booking, etc.) to AI assistants via the Model Context Protocol without rebuilding the interface. +- **Integrations** — GitHub, Figma, Google Analytics, Search Console, Notion, Slack, HubSpot, and more. + +## Authentication + +- **Type:** sign-in via Ploy for interactive use; **workspace-scoped API token** for CI and headless environments ([docs](https://docs.ploy.ai/cli/authentication)). Store tokens in an environment variable / secret manager — never in the repo. + +## Setup (agent-driven via CLI) + +1. **Install the CLI** — macOS/Linux binary ([install docs](https://docs.ploy.ai/cli/install)). +2. **Authenticate** — interactive sign-in, or set a workspace API token for [remote agents & CI](https://docs.ploy.ai/cli/remote-development) (non-interactive commands, explicit IDs, safe secret handling). +3. **Select context** — workspace and site. +4. **Build or migrate** — create pages via the agent/builder, or import existing CMS content into PloyDB and generate pages from it. +5. **Publish** — push production, connect a custom domain, verify the deploy; roll back if needed. +6. **Optionally enable WebMCP** — choose which site actions to expose to AI assistants. + +## How it fits the skills + +- Ploy is one way to **implement** the site itself — an alternative to a Webflow/Framer or hand-coded stack. The strategy layer (what pages, what copy, what structure) still comes from `site-architecture`, `copywriting`, and `cro`. +- Its SEO/AEO surface pairs with `seo-audit`, `ai-seo`, and `schema`; judge its analytics, visitor-identification, and attribution output with `analytics` / `attribution` discipline. + +## Links + +- Site: https://ploy.ai +- Docs: https://docs.ploy.ai +- CLI reference: https://docs.ploy.ai/cli/reference +- Support: support@ploy.ai